PUBG Mobile Teams Up with Babymonster for 7th Anniversary Celebration

PUBG Mobile is set to collaborate with the rising K-pop girl group Babymonster in an exciting new crossover event. As part of the game’s seventh-anniversary celebrations, this collaboration kicks off today and runs until May 6th, with Babymonster officially serving as PUBG Mobile’s anniversary ambassador during that time.

For K-pop fans, Babymonster needs little introduction—they are widely regarded as the successors to global superstars Blackpink under YG Entertainment. Having steadily climbed music charts and built a strong fanbase, the group is now making their mark on the digital battlefield. Their energetic style and growing influence make them a perfect fit for PUBG Mobile's dynamic world.

The collaboration introduces a variety of exclusive in-game content inspired by the group’s unique aesthetic. Players can explore Babymonster-themed photozones, show off with new emotes like the iconic Drip dance, and enjoy special features such as video buses. These themed vehicles offer players the chance to watch exclusive content and collect limited-time rewards while navigating the map.

A Legacy Continues
This isn’t the first time YG Entertainment has partnered with PUBG Mobile. Previously, Blackpink made a major splash with their own in-game cosmetics and even headlined PUBG Mobile’s first-ever virtual concert. That collaboration included exclusive in-game items and groundbreaking interactive experiences, setting a high bar for future partnerships.

With Babymonster stepping into the spotlight, PUBG Mobile continues its trend of unconventional yet highly engaging collaborations—ranging from automotive brands to lifestyle partners. This fresh partnership further cements the game’s reputation for delivering culturally relevant and immersive content to its global player base.

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